1. Youth … mainly the 14 million soccer players in the US under the age of eighteen.
This group consists of individuals who are developing preferences for a lifetime and
often times have disposable income and leisure time. We believe this group is the brand influencer of an entire generation.
野球もこのユース層を育成していかないと。
各球団 U15 U18 U21 とか作ってくれないかな・・